Studies have show that viewers are almost two-thirds more likely to retain information when watching one great video rather than reading something like a fold-out brochure.
Standpoint Agency are a brand messaging company and after working with billion dollar brands such as Gillette and Herbal Essences, they decided it would be a great idea to incorporate a video explainer as part of their new marketing strategy.
“We needed to create an animated video that illustrated what our company does in very simple but entertaining ways. Startup Video developed the animated video for us. The result of working with them is that we now have a video that shows the world what we do. In this YouTube world, it’s not enough just to tell consumers what you do. You must show them, and that’s what this tool allows us to do.
I would tell others who are considering hiring them that Startup Video is a delight to work with. They worked with us iteratively over the course of several weeks to develop a video that was exactly what we wanted. they work efficiently and courteously, taking feedback well and incorporating it into the final product. Hire these peeps!”
Olivia Smith of Fit Ticket, a leader in Australia’s booming bootcamp fitness industry, came to Startup Video for help to better market to potential clientelle . She specifically wanted a video that would benefit her business in terms of “brand awareness, give clarity to how it works, and attract more affiliates.”
After understanding what she needed, we got right into action and assisted her with writing a script. After the script was done, we had an Australian male record her voiceover. Olivia wanted to demonstrate how the tone, tempo and inflections should be like so she recorded us a demo from her Blackberry
and then the artist’s take.
So then we got started on her Storyboard.
Olivia wanted to change a few things like the illustrative style of the characters for example, so we happily incorporated those changes.
they absolutely bent over backwards to bring it in on time and budget
Olivia comments on her experience: “Nick and the team at StartupVideo.net recently produced a 60 second animation for my business, and they absolutely bent over backwards to bring it in on time and budget. They offer a fast, efficient service and make a real effort to understand your needs and execute accordingly.”
Furthermore, Startup Video’s competitive pricing made the work all the more worth it: “The cost was cheap as chips for a 60 second animation, voiceover, backing track and sound effects. Exceptional value!”
Thanks Nick and the team, you were a pleasure to work with!”
Their video explainer now displays prominently throughout their online marketing materials such as their website.
They were not happy until we were happy
HR Gurus is a company committed to being the leading provider of Human Resources services to SME’s in Australia.
Emily Jaksch, Director of the company contacted us and told us “We would like to create three videos with the following objectives:
And ta daa!!! Here are the final results, cool huh?
Question & Answer time!
What did/do we provide that you value the most? ”The development of edgy and creative animations that essentially provide demo videos for our business. The animations are a cool way for us to communicate with our customers and the broader market. So I guess your technical and creative abilities.”
What has been the result of working with us? We have now been able to launch a HR Gurus TV channel on You Tube with 3 animations that create a platform to promote our business and products. This has helped us business our online profile and it is too early for quantifiable results but these will come.
What would you tell others who are considering hiring us? The experience with Nick and the Akitso team was awesome. They were not happy until we were happy. We were a pretty demanding client and we wanted the animation quality to be perfect. We are thrilled with the results.
They delivered everything we asked for and more
“They delivered everything we asked for and more when we needed a promo video for our website ProVendors.com He is reliable and responded fast to all our requests. We could not be happier with the end result! We just need to say thank you so much for this amazing animation!! We hope to do more business together in the future!”
“Startup Video gave me something I didn’t think I could afford…. a professional TV commercial style promo video to adorn my homepage. Apart from the quality and affordability of it, there’s one other really important thing: I keep getting terrific feedback on it. So thanks!”
Vince Chan heard about Startup video while revising their business-level marketing stategy for Hong Kong based Investment Lease firm Uni-Cap. Universal Capital Group has been in business for over 30 years and have funded over 3 billion Rembini (400 million dollars) for China’s most prominent companies.
Chan was looking for a “Simple, one stop, cost effective solution” to gain greater understanding and trust among his potential exclusive
Vince was more than pleased with the results. “[I received] a product that catered to my needs. The physical distance did not affect the efficiency and effectiveness of the project and
I would consider those who are thinking of hiring Startup Video to hire them immediately”.
OK Minilager is an large Norwegian services company, offering an easy storage solution. Our self-service system is simple, but it is new to the general public. We were struggling with communicating how the system works. We had all the information
available on the website, but people tended to call us to get it explained over phone. This was a really time consuming burden for us.
We tried to make a video on our own with a video recorder and a basic video editor. In the process we soon realized that we needed to get professional help. We simply could´nt get the video to look professional.
To put a homemade video on the front page on our website could actually be more negative than positive.
I was browsing for a company to help us build an online payment solution. There were a lot of options available on the market, but we chooe a company which were able to communicate how their service worked in an effective way.
Afterwards I realized that the video explainer on their website was actually what separated them from the rest. It was both educating and entertaining and told us the info we really needed when we were in the browsing stage.
SV: What specific problems has startup video addressed that others of your business size might be able to relate to?
To communicate “How it works” in an entertaining and effective way. With a video explainer you can give your company a more professional image, and it can separate you from your competitors,
We see the following results:
- Visitors stay longer on the website.
- Less phone calls from people who don´t understand how our system works
- Increased conversion rate (People who understand how our system works will likely convert to customers)
Startup video delivered what they promised on time according to our expectations. Startup video understood our needs and goals for the production of the video. The communication on the project was effective.